I am two books into a series that I can’t stop reading. I love a good book. I love how an author can make me feel like I am a part of a story. I love that I am sad when I finish a good book because I have become a part of the story.
Storytelling is a vital role of writing grants. It is our job to take the reviewer on a journey with your organization. We must tell them where we have been, where we are going, and how we are getting there. We get to give them the compelling metrics that show the success of our programs and how we hope to grow the impact we have in comparison to what the needs of our community are. We get to weave our passion for our organization into the story.
When a reviewer finishes reading your grant application, they should be able to tell a friend about what you do. They should know your story. Yes, getting a grant awarded is the goal, but if you can create an advocate for your organization because of the story you were able to tell, you have written a successful grant.
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